Integrity Solutions had a website, but it was dated. The imagery was sparse, rather small, and out of focus.
It wasn’t fully responsive — it didn’t scale itself completely to the required size for mobile devices like smartphones and tablets. Viewing it on a smartphone, some website elements (text, images, etc.) scaled correctly, but other elements remained impossible to read without pinching and enlarging.
There was a deficiency in educational text that not only informed customers about the available plans and services, but presented them with the benefits of said services.
There was a lack of captivating design telling the story of Integrity Services and Solutions, or expressing the visual branding.
This is how we helped:
We created a new, responsive website with plenty of clean space and inviting images that immediately expressed Integrity Services’ visual branding. Life is filled with unexpected twists and turns, so we utilized roads, rivers, and other bending, flowing visuals to convey the story shared by Integrity personnel and potential clientele.
We utilized responsive web design to make sure the website looked perfect on any and all devices. There’s no squinting, pinching, or enlarging here – every element is visible and usable.
We created a framework for informative text provided by Bell Media Group – they spun the written (typed) word, and we fashioned the lustrous pages and code-heavy binding.
We added strategically placed call to action buttons allowing customers to acquire more information or speak directly with Integrity Services personnel.
We made sure the website architecture allowed for easy Google optimization, which also allows Google to easily crawl – and easily define — a website.